DECOR CONCEPT | smART FEST "Vyshyvanka Unites"

DECOR CONCEPT | smART FEST "Vyshyvanka Unites"

This year's festival space is not just decor. It is a story you can feel.

It is based on two colours – red and black. As in Dmytro Pavlychko's poem "Two Colours", which will be at the heart of this year's venue – in Ukrainian and Estonian.

Red is love, life, energy, a pulse.

Black is depth, memory, experience and roots.

Together they create a code. A code of identity.

We reinterpret tradition through the present – which is why the festival space is built like a living embroidery.

Threads run through all the zones, joining them into a single canvas. They symbolise the connection between people, cultures and generations – Ukraine and Estonia, the past and the present.

Three key photo zones hold a special place in this fabric – like knots of memory that hold the composition together:

  • "Where Memory Grows"
    This central installation speaks of a deep connection with our roots. Through images of nature, branches and living elements, it symbolises memory that does not disappear – it grows in us and through us.
  • "The Living Thread of the Family"
    Located in the fair and workshop area, this photo zone is a vertical composition of threads and textiles that seem to fall from above, creating a sense of continuity. It is about the bond between generations, about a tradition that is not broken but passed on – like a living thread.
  • "The Breath of Traditions"
    On the main street of the building, a light, lacy zone with vytynanky (Ukrainian paper cut-outs) fills the space with light and shadow. It speaks of the fragility and at the same time the strength of culture, of ornament as a language that breathes and changes with us.

Burlap, wood, branches and natural textures are our roots.

Paper is memory and the word.

Birds are a symbol of freedom, movement and the home we always return to.

All together it is a "Fabric of Unity", where each element is part of something bigger.

We are creating a space where:

s – soul: you feel the soul of tradition
m – mood: a warm, lively atmosphere takes shape
a – art: a new aesthetic is born
r – reason: every element has meaning and depth
t – trend: tradition sounds contemporary

It is about the fact that culture is not in the past.

It is here. It is between us. It is alive.

And it unites.

Kultuurikatel
24.05.2026

Tickets: fienta.com

The project is implemented by drUzi.ee Ukraina meedia Druzi and the Association of Ukrainian Organisations in Estonia with the support of the City of Tallinn, the Integration Foundation and the Ministry of Culture

9 May 2026